Which term best describes the activity of establishing and maintaining relationships with external parties or other departments to coordinate activities?

• A. Liaison
• B. Spokesperson
• C. Figurehead
• D. Leader

Answer: (A)

This describes the liaison role. A liaison is someone who builds and maintains relationships with external parties or other departments to coordinate activities, ensure information flows smoothly, and bridge gaps between groups. This cross-boundary connection is precisely what enables coordinated action across units and with outside partners.

A spokesperson focuses on presenting official messages to external audiences, a figurehead handles ceremonial or representative duties, and a leader directs and motivates internal teams. While those roles involve communication or influence, they don’t center on the ongoing relationship-building and coordination across boundaries that a liaison provides.